Ezra Firestone – Smart Google Traffic

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Everything you have to learn about ways to take advantage of Google for Ecommerce.

Google is the biggest network on the planet for both search and marketing (being available in at over double the size of Facebook), yet most company owner aren’t benefiting from this enormous platform.

In this 5-module training, find out ways to utilize the extraordinary power and reach of Google to develop brand name awareness and transform brand-new consumers– consisting of ways to utilize AdWords, Search, the Display Network, Shopping, and YouTube.

Module 1: Tech Nasty– Setting Up Shop & & Building Accounts
Structure your group– The “A” Team of innovation. Whatever serves a distinct function and interacts. this session will stroll through the development of accounts and connecting whatever together for success.

Module 2: Remarketing Setup & & Display Ads
We’ll cover list development, advertisement development, utilizing lists from AdWords vs. Lists from GAN, vibrant remarketing, the essentials of GDN and more.

Module 3: Brand Search Campaign
This session will cover the value of structure projects both for keeping rivals from bidding on your brand name terms, and to assist your total adwords account health. This module will likewise prepare for anybody who may wish to move into utilizing AdWords for prospecting.

Module 4: Google Shopping
Google Shopping is the leading window shopping engine( CSE) on the marketplace. Item searches either begin on Amazon or Google. We’ll cover Google Shopping as a remarketing car and for brand name searches. We’ll likewise prepare for utilizing Google Shopping for prospecting.

Module 5: YouTube & & Shoppable TrueView.
Integrate YouTube pre-roll video advertisements with Google Shopping (PLAs). We’ll cover gow ti setuo Shoppable TrueView advertisements as the ideal remarketing car and as excellent platform to release brand-new items to existing consumers.

Bonus Module: Using Google For Prospecting
We’ll go through ways to take advantage of the Google Advertisement Ecosystem for awareness/prospecting projects!

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